Hi, I’m Tom Grocott, a social media leader with nearly 25 years in the game. I started out in PR, but after 10 years in agency and in-house I decided to go full time in the social, content and influencer space. I am currently the Head of McCann Content Studios, a full service social, content and influencer agency, and part of IPG and Omnicom. Over the years I’ve worked on some of the world’s best known brands…as well as a whole bunch of smaller ones! I love everything about social, from strategy, to team leadership and content creation to influencer.